Our story
Every morning, I would try on clothes, hoping to feel better. But everything was too tight, uncomfortable, and ill-fitting for my body. The more I tried, the more I felt trapped in cuts that didn’t seem made for me.
One evening, at a wedding, I was so uncomfortable in my outfit that I couldn’t even enjoy the event. I spent my time adjusting my dress, squirming in my chair, trying to ignore the feeling of pressure, as if my body had to adapt to the clothes, not the other way around.
That night, I made a decision: to use my experience as a fashion designer to create shapewear that respects women’s bodies, that enhances them without ever constraining them.
I shared my feelings on Instagram and asked if other women felt the same. To my surprise, the responses poured in. I wasn’t alone.
That’s when I realized we needed something different. Shapewear designed for us, not against us.
With the help of 50 women I connected with on Instagram, we co-created shapewear that met our expectations.
We focused on what mattered most: lasting comfort, designs that stay in place, and complete discretion under clothing.
We tested, adjusted, and improved, until we reached the ideal formula.
Every detail was designed for absolute comfort: perfect support, no rolling or excessive compression, that hugs the body instead of constricting it.
The results speak for themselves. We created shapewear that celebrates every body, that enhances instead of hiding, offering total freedom without compromising on elegance and well-being.
Each piece is crafted with care, keeping real women’s needs in mind, because we know how essential it is to feel good in your own skin.
Today, Plunn is more than just a brand. It’s a community of women who deserve to feel amazing in their own bodies. Our customers, with their stories and shared experiences, confirm that our shapewear is more than just clothing: it’s a source of confidence and well-being every day.
What started as a personal struggle has become a movement. With Plunn, we created something strong, a brand that celebrates every body shape and empowers women to feel beautiful, without compromise, without expectation, without condition.